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Mentor
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Nitish Rathi is a data-driven leader shaping the future of analytics and AI at Google. With nearly eight years at Google across Mountain View, Los Angeles, Bangalore, and now leading as Senior Analytical Lead, he partners with some of the world’s most advanced advertisers to modernize their data infrastructure, scale AI-powered marketing, and unlock business growth through measurement excellence.
An IIT Indore engineer and an IIM Kozhikode MBA, Nitish blends technical depth with business clarity - a rare mix that makes him one of the most trusted advisors for enterprise brands navigating analytics, attribution, and the evolving AI ecosystem. His work spans data transformation, measurement innovation, and executive-level strategy helping companies adopt AI responsibly, translate complex datasets into simple narratives, and make high-impact decisions with confidence.
Before Google, he drove customer acquisition and performance marketing at Info Edge and delivered analytical consulting at Cognizant. He has also published research at IEEE WCNC, showcasing his strong academic and engineering foundation.
Nitish brings crystal-clear thinking, structured problem-solving, and first-hand experience with global-scale analytics. As a mentor, he can guide you on:
If you want practical guidance from someone operating at the top of the analytics world, Nitish is the mentor who will sharpen your thinking and accelerate your path forward.
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Indian Institute of Management, Kozhikode
Indian Institute of Technology, Indore
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